Privacy Policy

Privacy Policy 

We, ArtsGarden (hereafter referred to as “we,” “us,” or “our”), the provider of this Privacy Policy, solemnly affirm our unwavering commitment to safeguarding your privacy and protecting your personal information. This policy applies to our official website (including all associated domains) and governs how we collect, use, disclose, and protect your data in connection with our unique offerings: handcrafted artisanal goods, premium canvases, professional-grade brushes, and high-quality paints. To enable you to seamlessly explore, purchase, and create with our products and services (such as order fulfillment, artist support, and product customization), we may collect and, under specific circumstances, disclose relevant information about you. This notice explains our data practices and your choices regarding your information.

If you have questions or concerns about this policy, please contact us via the “Contact Us” section on our website.

1. Privacy Commitment and Definition of Personal Information

We deeply respect your right to online privacy and data security. We recognize your expectation for appropriate protection and standardized management of any Personally Identifiable Information (“Personal Information”) you entrust to us. For ArtsGarden, Personal Information includes—but is not limited to—your full name, email address, phone number, delivery address, and any other data that can directly identify you.

To access core website functions (e.g., purchasing a handmade pottery set, ordering customized canvases, signing up for artist workshops), you must register and provide:

(1) Full name;
(2) A valid email address;
(3) An Indian mobile phone number (for OTP verification and order alerts);
(4) Delivery address (to ship your art supplies/handicrafts).

2. Right to Revise the Privacy Policy

We reserve the right to update this policy at any time. Substantial changes will be communicated prominently on our website (via pop-ups or banners) or via your registered email/SMS at least 7 working days before the revision takes effect. Continued use of our website/services after the effective date constitutes your acceptance of the updated terms. We encourage you to review this policy periodically (link available in our website footer). If you disagree with changes, you may cease using our services immediately.

3. Scope of Information Collection

Our website’s interactive forms (registration, order placement, “Contact Us,” warranty claims) collect contact details (name, email, phone, address) essential for:

  • Processing orders (e.g., shipping your ordered watercolor set);
  • Providing customer support (e.g., resolving issues with damaged brushes);
  • Sending order confirmations and delivery updates.

Beyond this, we may collect additional data for enhanced functionality:

Examples Include:

✅ Device & Browser Data: Model/OS of your device (to optimize display of our digital gallery);
✅ Browsing & Creative Preferences: Products viewed (e.g., oil paints, calligraphy brushes), search queries, wishlist items (to suggest complementary colors/tools);
✅ Form Submissions: Content from “Contact Us” forms (e.g., feedback on eco-friendly packaging) or warranty claims (e.g., faulty paint tubes).

4. Use of Cookies and Similar Technologies

We utilize Cookies and similar technologies (pixels, local storage) across our site to enhance your experience:

  • Functional Cookies: Remember login status, retain items in your cart;
  • Performance Cookies: Analyze traffic patterns (e.g., popularity of DIY kits);
  • Targeted Ads: Partnering with third parties (e.g., Google India) to show relevant ads based on your activity (e.g., discount offers on acrylic paints after you browsed them).

Most browsers allow Cookie control. Blocking Cookies may limit features like personalized recommendations or streamlined checkout.

5. Links to Third-Party Websites

Our site may link to external platforms (e.g., art community blogs, payment gateways like Razorpay). We neither control nor endorse these sites’ content, products, or privacy practices. Please review their policies independently. We disclaim liability for:

  • Availability/accuracy of third-party content;
  • Any damages from using these sites;
  • Their handling of your data.

6. Purpose and Scope of Information Use and Disclosure

6.1 How We Use Your Information

Your data fuels operations critical to delivering our artistic mission:

  • Communication: Order confirmations, shipping alerts (“Your Artisan Wall Hanging is dispatched!”), response to queries;
  • Site Management: Diagnose technical issues (e.g., slow-loading painting tutorial pages), improve user experience;
  • Analytics & Innovation: Aggregated data helps us curate collections aligned with Indian artists’ needs (e.g., regional color preferences);
  • Security: Prevent fraud (e.g., flagging unusual bulk orders of rare pigments) and cyber threats;
  • Legal Compliance: Adhere to Indian laws (IT Act 2000, GDPR-aligned norms).

During events like mergers or acquisitions, your data may transfer to a successor entity. We will notify you 15+ days in advance.

6.2 When We Disclose Your Information

We NEVER sell/rent your data. Disclosure occurs only in these cases:

  • Legal Obligations: Response to court orders, requests from Indian authorities (Cyber Crime Cell, EOW);
  • Protect Rights/Safety: Prevent harm (physical/financial) or investigate fraud/piracy (e.g., counterfeit ArtsGarden products);
  • Service Providers: Share minimal data with logistics partners (Delhivery, Blue Dart) for delivery, or tech vendors supporting our platform;
  • Intellectual Property Enforcement: Share data (with consent) to pursue copyright/trademark violators (e.g., fake replicas of our hand-painted ceramics).

7. Confidentiality of Information

Your Personal Information is treated as strictly confidential. We implement:

  • Encryption for data transmission/storage;
  • Access controls limiting employee access;
  • No spam—we only send transactional emails/SMS (order updates, abandoned cart reminders). You may opt out anytime.

Note: Business-confidential data (unreleased product designs, supplier details) remains distinct from your personal data.

8. Limitations of Privacy Protection

While we employ robust security measures compliant with Indian standards, absolute security cannot be guaranteed due to:

  • Legal requirements mandating disclosure to authorities;
  • Potential third-party interceptions (despite encryption);
  • User-generated risks (sharing passwords, weak credentials).

By using our services, you acknowledge these inherent limitations.

9. Your Rights Over Your Information

Post-registration, you can:

  • Access/Modify: Update your profile (name, address, phone) via “My Account.” Some fields (username) are immutable;
  • Delete Your Account: Request deletion via “Contact Us” (subject to verification). Note: We retain data necessary for:
  • Legal compliance (tax records, warranty claims);
  • Fraud prevention;
  • Resolving disputes (e.g., refund claims for defective easels).

Full erasure from backups/archives may take time due to technical/legal constraints.

10. User-Generated Disclosures

Any information you voluntarily disclose publicly (e.g., sharing your artwork created with ArtsGarden paints on social media, posting reviews with your name) is governed by their privacy policies. We recommend caution when sharing personally identifiable information externally.

11. Security Safeguards

At ArtsGarden, we treat your data as a precious asset. Our security protocols include:

  • Encryption: Industry-standard SSL/TLS for data transfer; AES-256 encryption for stored data;
  • Access Controls: Role-based permissions for employees handling data;
  • Regular Audits: Vulnerability assessments and penetration testing;
  • Employee Training: Mandatory data protection training.

Critical Note for Financial Data: Never transmit sensitive financial information (credit card numbers, UPI IDs) via plaintext forms on our site. For payments, rely exclusively on our integrated, PCI-DSS compliant payment gateway (Razorpay/PayU). Do NOT share such details via email/chat.

Despite these measures, no system is impenetrable. By using our services, you acknowledge that we cannot eliminate all risks associated with data transmission over the internet. We shall not be liable for breaches caused by factors beyond our reasonable control (e.g., state-sponsored hacking, user device compromise).

 

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